• Patti Valkenburg, Universiteit van Amsterdam

Open acces book

Jacket Plugged In2

Download the pdf

Plugged In: How Media Attract and Affect Youth

Now, as never before, young people are surrounded by media—thanks to the sophistication and portability of the technology that puts it literally in the palms of their hands. Drawing on data and empirical research that cross many fields and continents, authors Valkenburg and Piotrowski examine the role of media in the lives of children from birth through adolescence, addressing the complex issues of how media affect the young and what adults can do to encourage responsible use in an age of selfies, Twitter, Facebook, and Instagram.

This important study looks at both the sunny and the dark side of media use by today’s youth, including why and how their preferences change throughout childhood, whether digital gaming is harmful or helpful, the effects of placing tablets and smartphones in the hands of toddlers, the susceptibility of young people to online advertising, the legitimacy of parental concerns about media multitasking, and more.


“Patti Valkenburg is a prominent scholar of media and children and one of the most prolific scholars of communication globally. Jessica Taylor Piotrowski is a rising star in our field and one of the leading scholars of the upcoming generation. Together, these two are a powerhouse.
Dafna Lemish, Rutgers, The State University of New Jersey

“Screen media are among the most pervasive influences in the lives of infants, children, and adolescents. A cutting-edge and forward-thinking book of this sort is greatly needed.”
Heather Kirkorian, University of Wisconsin-Madison


2 April 2019

Project AWeSome website


The website for Patti's new research project has been launched yesterday. For more information please visit: http://www.project-awesome.nl

21 Januari 2019

APS fellow status awarded to Patti Valkenburg


Patti Valkenburg has been elected as a Fellow in of the Association for Psychological Science (APS). The APS is the leading international organization dedicated to advancing scientific psychology across disciplinary and geographic borders.

Lees meer...

15 november 2018

Krijgt kleinkind zonder krant genoeg ontwikkeling?

Krijgt kleinkind zonder krant genoeg ontwikkeling?

Elke week legt journaliste Annemiek Leclaire in het NRC Handelsblad een lezersvraag over opvoeding voor aan een groep deskundigen. In de krant van 5 september 2018 reageerde Patti Valkenburg als lid van dit opvoedpanel op de vraag van een moeder: Krijgt kleinkind zonder krant genoeg ontwikkeling? Haar antwoord en het gehele artikel is hier te lezen.

22 September 2018

Kick-off: Project AWesome

Adolescents, Wellbeing, & Social Media

180921 awesome 29819351 s

Why is it that the use of social media makes some adolescents feel happy while leaving others feeling blue? This week Project AWeSome, a new interdisciplinary collaboration between the Universities of Amsterdam and Tilburg, officially kicked off. The project’s aim is to answer this and other questions related to the effects of adolescents’ social media use on their wellbeing.

Lees meer...

Patti Valkenburg

Media Jeugd en Samenleving
Universiteit van Amsterdam

patti valkenburg


Volg Patti Valkenburg op twitter

Wow! I am selected as a fellow of APS in recognition of my contribution to psychological science, despite my long-s… https://t.co/jX6tgHPMcr

Schiphol en Nederland in 2050: Betuwebaan, Afsluitbaan, Bijbelbaan, Zeelandbaan, Tukkerbaan, Elfstedenbaan...… https://t.co/NgMUJ6fGCK

youth media